MediaWiki/Homepage redesign/Design Document

This project intends to reformulate the layout of the MediaWiki Homepage to better reflect the work and activities of our community. The homepage is the first contact that community has with the tool and this is an opportunity to awaken interest in MediaWiki and to help people use it and contribute. This project will identify and define what content is relevant to express the full potential of MediaWiki, as well as develop an appropriate look and feel to convey to visitors. The project requires analyzing the current problems, proposing a solution and implementing it - all with the participation of the community.

This document also captures the relevant points of Requests for comment/MediaWiki.org Main Page tweaks, which will be deprecated.

Rationale
Since 2012 the community has discussed the MediaWiki Homepage, and there is a common sense that the homepage needs reformulating. The current homepage has some reported problems that must be fixed, and dozens of suggestions for improvement. The homepage must answering the questions to auxiliar who search a software solution for their needs. If the main page can show the potencial of MediaWiki it is probable that more people will stay anxious to use it.

Questions
The homepage has a very succinct description of what MediaWiki is, to improve it could highlight some keywords. No answer to this question. No answer to this question. The homepage cites Wikipedia, itself and has a link to view a list of more sites that use it. Perhaps a visual reference could be more efficient and attractive. Currently, the homepage has just link and button to download without emphasizing how to get it. On the homepage has many links to pages that help answer this question, but it could be better grouped, more directed and organized. No answer to this question. No answer to this question.
 * What is MediaWiki?
 * What problem it solves?
 * Why I'd want to use it?
 * Who uses it?
 * How can I get it?
 * How can I use it?
 * Why we adore MediaWiki?
 * Why we like to contribute to MediaWiki?

Main problems of current homepage and possible solutions

 * Does not answer important questions.
 * Lack harmonizing colors used.
 * Use colors more attractive and happy photos.
 * Use icons newer or photos instead of icons.
 * Barely tapped space.
 * Implement symmetry between elements.
 * Remove current version and use just a download button.
 * Merge boxes "News" and "New opportunities" to "News & Opportunities".
 * Fix the limite of items to show on "News & Opportunities" box.
 * Duplicated links (About this site / Download / Wiki).
 * Remove duplicated links.
 * Identify the important links to keep the homepage.
 * Frequently Asked Questions.
 * Help:Contents.
 * APIs.
 * Support desk.
 * Mailing list.
 * IRC channel.
 * Bugs.
 * Define where each link must stay.
 * Lots of versions for download.
 * Remove links and keep just last one.
 * Replace "Current version" box by a single prominent [Download X] button.
 * Add links to Online demo / Software prerequisites / Features near of download button.
 * Add date of last releases.
 * Too big box to select language.
 * Verify possibility to replace by selection list.
 * Does not transmit any feeling to visitors.
 * Add a video/media that show the enthusiasm and how community works, something like this.
 * Add showcases, testimonials, logos, screenshots and links of organization that use MediaWiki.
 * Show the amount of downloads and instances using MediaWiki.
 * Add screenshots/list of important features and benefits.
 * Design focus for visitors and new users.
 * Bucketing people becomes more difficult to find informations.
 * Group by actions instead bucketing people.
 * Highlight the information on contributions.
 * Some words (hacker / sysadmin / developer hub) can scare new users.
 * Replace by friendly word.

Improvements and contents suggested by the community

 * Add statistics about MediaWiki (if automatically updated).
 * Add "Popular Pages" or "Frequently Accessed/Requested Pages" box (if automatically updated).
 * Split developers into "Core" and "Extensions".
 * Incorporate current user box into header area.
 * Refresh sidebar.