Wikimedia Product/New Content Program Metrics Reports

Overview
This page links to and organizes all reports relevant to the new content program metrics identified in the 2018-2019 annual plan for the Audiences department in the Wikimedia Foundation. The metrics owner in each section is responsible for coordinating with their team to collect updated reports on each metric to show progress towards the identified targets.

All reports linked on this page are reviewed to ensure that they are documented, labeled, and described in a way that is accessible by all stakeholders. Specifically, reports should have the following characteristics:


 * Unique: any given metric can be found in only one report.
 * Discoverable: it is easy to find the right report to answer the question.
 * Accessible: once the right report is open, it is easy to understand how to read it and what the various terms mean.
 * Certified: it is clear that the report is trustworthy, up to date with the latest data, and up to date with the latest definitions.

As reviews are completed, the review status column in the tables below will be updated to indicate:


 * Not yet reviewed.

✅: Review complete and no issues identified.


 * Identified issues pending resolution.

High-Level New Content Metrics
Metrics owner: Product-Analytics team

Goal: Improve content by retaining new contributors with diverse interests

Outcome 1: Progressive Onboarding
Metrics Owner : Danny Horn

Goal: Increase retention of new contributors through teaching

Metrics Owner : Marshall Miller

Goal: Increase retention of new contributors through human help

Outcome 2: Communication
Metrics Owner : Danny Horn

Goal: Make communication easier in order to retain contributors

Outcome 3: Mobile Contribution
Metrics Owner : Jon Katz

Goal: Increase mobile edits and retention by improving mobile editing

Mobile web
Metrics Owner : Olga Vasileva

Goal: Quick improvements to mobile editing through skins

iOS
Metrics Owner : Josh Minor

Goal: Improved iOS contributor retention via better traditional contribution experience (more details)

Android
Metrics Owner : Charlotte Gauthier

Goal: Improved new Android contributor acquisition in emerging markets

Visual-based mobile editing
Metrics Owner : Dan Garry

Goal: Increase mobile editing via WYSIWIG editing

Outcome 4: Local Language Content
Metrics Owner : Runa Bhattacharjee

Goal: Higher coverage in non-English because of more articles

Content Translation
Metrics Owner : Pau Giner

Goal: Improve content translation tool

Improve Translate extension & Translatewiki process
Metrics Owner : Pau Giner

Goal: Improve translation technology through a maintenance plan

Data Dictionary
Please refer to the Data Dictionary for definitions of the core metrics used by the Wikimedia Product department.