Growth/Newsletters/09/ko

 성장 팀의 9번째 소식지를 읽게 된 여러분을 환영합니다!

성장 팀의 목표는 중규모 위키미디어 프로젝트에서 새 사용자가 남도록 돕는 일을 하는 소프트웨어를 만드는 것입니다.

더 많은 위키에 성장 팀 기능을 사용할 수 있습니다
성장 팀이 결성된 지 약 1년이 지났습니다. 그동안, 사용자를 유지하기 위해 도움이 될 거라고 생각되는 여러 기능을 개발했습니다. 여전히 어떤 기능이 사용자를 더 유지하는 데 도움이 되는지 파악하기 위한 데이터를 모으고 있지만, 이제 몇몇 기능은 이 기능을 사용해보고 싶어하는 위키에 배포될 준비가 되었다고 생각합니다. 새 사용자를 환영하는 일에 열정적인 공동체가 있다면, 언제든지 연락해 주시면 적당한 위키인지 확인해 볼 수 있습니다.

그 다음에, 체크리스트를 통해 이러한 기능을 활성화하는 절차를 시작하게 됩니다.


 * 도움말 패널: 새 사용자가 도움말을 찾고 편집을 하면서 질문을 할 수 있도록 돕습니다.
 * 환영 설문: 새 사용자들이 어느 주제에 관심이 있고 어떤 편집을 하려고 하는 지 알아볼 수 있습니다.
 * EditorJourney: learn what workflows newcomers go through on their first day.

General news

 * A new quarter of the year has started, and the team has set our goals for the next three months. The most important goals are:
 * Newcomer homepage: increase activity through a task recommendations module. Now that we have seen several weeks of positive activity on the newcomer homepage, we think that the most important thing to add is a way for newcomers to find tasks to work on. The challenge will be recommending the right kind of tasks at the right point of their journey.
 * Newcomer homepage: increase feature discovery rate by 100%. Right now, only 20% - 30% of newcomers ever visit their homepage. We want to double that number by making sure all newcomers know how to find it.
 * Help panel: increase usefulness through improvements to affordance, search, and UX flow. We have looked closely at data and anecdotes from the usage of the help panel, and we plan to pursue specific improvements to increase its effectiveness (see accompanying image of a feature that helps newcomers find responses to their questions).
 * Wikimania is coming up next month, which includes a "Community Growth" space. We hope to see people from all communities there to talk about how to bring newcomers into our movement.
 * We have started to deploy features to our team's fourth target wiki: Arabic Wikipedia. That wiki is the biggest one we target, it has a high percentage of mobile users, and also is our first right-to-left language.  This will help us make sure that our features are valuable for as many types of users as possible.

Mobile homepage and early analysis

 * The mobile version of the newcomer homepage was deployed to Czech, Korean, and Vietnamese Wikipedias. Now, newcomers can access their homepage from both desktop and mobile devices.
 * We have published our first set of data about the performance of the newcomer homepage. In summary, we are happy with the homepage's performance so far. We see about half of visitors clicking on something, and the majority of them returning to the homepage multiple times.
 * Because we see positive usage of the homepage, we will deploy several small features in the next two weeks that help more newcomers discover their homepage (see accompanying image of a feature that helps newcomers discover their homepage from their empty Contributions page).
 * As listed in our goals above, we'll be starting to focus on adding task recommendations to the newcomer homepage. We'll be publishing early thoughts on this feature so that community members can give their thoughts and advice.

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