Translations:Structured Data Across Wikimedia/Newsletter/11/15/en

Secondly, text snippets in Search Previews are by far the largest source of click throughs. At the moment, though, it is not clear why this is the case: one hypothesis is that snippets are being more useful than other Preview components; another hypothesis is that this reflects the distribution of each Search Preview component in actual articles (it is possible, in fact, that search results might not have article sections, or images, or interwiki links to Commons to show, while they all have a snippet to preview).