Growth/Newsletters/25

Celebrations
Leveling up release


 * We released Leveling up features to our pilot wikis on March 22 for an initial A/B test.
 * In this test, we use post-edit dialogs and notifications to encourage new editors to try new types of newcomer-friendly suggested edits.

5,000+ images added via the newcomer task


 * In February 2023, 5,035 images were added via the newcomer “add an image” feature, with 155 reverts (on all wikis where available).
 * Since “add an image” was launched: 36,803 images have been added via the newcomer “add an image” feature, with 2,957 reverts.

Recent changes

 * Community Ambassadors completed an initial evaluation that confirmed that prioritizing underlinked articles resulted in better article suggestions. In the 181 articles evaluated, the suggestions that resulted from the new prioritization formula were considered better ~69% of the time. We decided to deploy the new prioritization model.
 * We continue the deployment of Add a link to more wikis. These changes are regularly announced in Tech News. To know if newcomers at your wiki have access to this feature, please visit your Homepage.
 * Growth features are now the default experience on both test.wikipedia.org and test2.wikipedia.org. You can test our features there.

Recent findings

 * The new impact module was deployed on our pilot wikis, where we conducted an A/B test. We published initial findings, and a data scientist is now completing experiment analysis (T327581).
 * Donor Thank you page experiment Donors land on a “thank you” page after donation, and that landing page now also includes a call to action to try editing: Example Thank you page in French. This promising feature is tested at several Wikipedias (sv, it, fr, nl, ja).

Upcoming work

 * Add an image: We plan to offer section-level image suggestions as a structured task for newcomers. We are starting design work (T321756), and Growth team Ambassadors helped with a first evaluation of these section-level image suggestions (T316151), we will start a community consultation in which we share initial ideas and designs soon (T332530)
 * IP Editing: Privacy Enhancement and Abuse Mitigation: we will support this project for all Growth Team maintained products and extensions that may be affected by IP Masking (T326877).